Chongqing Chic World Together

Description of the project

Chongqing Chic World Together is a shopping center born from the will of CHIC, principal and operational director of the project, to offer a cosmopolitan gathering and meeting space in Chongqing, a large municipality with over 36 million inhabitants. The project is located in the Two-Way Inch Bonded Port Area, a free trade area, favourable for commercial circulation.

The project was born from the concept of recreating an international lifestyle experience for the public: from the fashion departments, full of top-level brands, to the section dedicated to children and products for home furnishings and decoration, catering and food.

The GDO category is represented by the first Rinaldi supermarket, born by the union of Rinaldi Holdings, an Italian company with over 60 years of experience in the import business and Chic Investment Group, which imports and sells made in Italy food and beverage products in China. Rinaldi’s goal is to become a leading importer on the Chinese scene not only by guaranteeing products with a competitive price-quality ratio, but especially to convey the Italian lifestyle as an artistic and taste experience.

Following the success and interest occurred, the second Rinaldi supermarket store opened inside the Concord International Center shopping mall in the Guanyinqiao area.